The Ins and Outs of SEO for Dentists

Podcast Description:

In this Dentistry’s Growing with Grace event, Grace Rizza, CEO of Identity Dental Marketing, discusses everything you need to know about SEO for dentists.

In this episode, Grace discusses:

  • What is SEO?
  • Why keyword strategy is important
  • Why Google strategies need to be creative
  • The two types of SEO
  • Why your website is important for rankings
  • The top 3 people to impress with your site
  • How the Identity Dental Marketing team operates
  • How to stay up on Google algorithms
  • Why to be aware of Black Hat strategies
  • Why SEO strategy is important
  • Why other SEO companies lack results
  • Why people leave SEO companies
  • The biggest frustration with SEO

Meet Grace Rizza:

Grace Rizza is the CEO and founder of Identity Dental Marketing, which serves practices nationwide with ethical, effective marketing solutions. Today the company has helped to propel over 1,500 businesses to new levels of success.

In her tenure as a business owner, Grace has authored countless industry-specific articles, podcasts, and blogs. She has spoken at dozens of dental meetings, including the Chicago Dental Society Midwinter Meeting, The Hinman Dental Meeting and the Greater New York Dental Meeting.



What People Are Saying

John Chatham Testimonial

After attending Grace’s seminar I immediately thought, ‘finally somebody who understands marketing dental practices and how to effectively attract and retain new patients.'

John A. Chatham, III Henry Schein, Inc. VP Global Sales Leadership & Development June 15, 2016

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Contact Us

To see if Grace is available for your next event, please contact us through the below form or email grace@identitydental.com.


    Educate. Empower. Entertain.

    Grace Rizza Blog